marketing
October 27, 2021
Year in Review | 2020 – 2021
From Past-President Samantha Siders
Last year felts so long ago, but the term actually ended just at the end of June. So, it wasn’t all that long ago, and it was quite an interesting term. We obviously had a pandemic to deal with, we had to get creative with our events, and we were forced to go virtual with our meetings. This was quite interesting, and I have to say not what I expected when I signed up as president of SAHU for that Term. I have to tell you the team of our partners, our members, and our supporters really pulled together and made it so we had a very successful term.
Our main goals for the last term were to get new membership, have virtual meetings (Who know?! I think I might have jinxed us there…), then do a whole SAHU Refresh for imaging and website, and to get more exposure in general.
Regarding new membership, we were able to increase our membership just a little bit during our term. We also held a membership blitz, and then increased our social media presents in an effort to gain even more membership in the continuing terms as well.
Virtual meetings started as an initiative we wanted to put in place, and it ended up being something mandatory. So, we were able to successfully move all the monthly programming over to virtual. Which in fact, in many cases increased our attendance when compared to the in-person meetings. This is why, even though we may be able to find venues here and there where we can hold in-person meetings, we’re finding that more and more people have access to our monthly meetings by going virtual. It’s been really great! We also had a successful Professional Development Day that went virtual as well. Some wonderful achievements by the board and the whole team.
On the topic of more exposure and the SAHU refresh. Theses two things kind of go hand in hand. If you haven’t noticed, we have a brand-new logo and new website. If you haven’t gone on the website yet, please do (https://sahu-ca.com). It’s amazing and very user friendly. We have new E-blast going out, and then again, we have a big social media initiative that we’ve been working on as well.
We also received CAHU Awards for Medium Chapter of the Year, Outstanding Chapter Newsletter, and Website of the Year!
Thank you for all your support! To our SAHU partners, members, and supporters, we couldn’t have done any of this without you. On behalf of myself, as former president, and the board of directors, both past and current years, we thank you so much for your support!